Strategy

Business Strategy & Strategic Marketing Services

What is Business Strategy and why is it important?

Business strategy primarily refers to business planning and decision-making.  Planning what a business should do, what it could do better, how it operates and how this compares to others, where it should be based and why, how it ought to engage its prospects and customers and why they would choose the business over others, and so on.

It is both the process of asking the question, as well as the answers themselves, that determines the strategic options for the business and ultimately business strategy which the owners and shareholders agree will provide the greatest benefit to the stakeholders of the business, whilst afford the business the greatest competitive advantage within the broader commercial, socioeconomic, political and technological spheres within which it operates, based upon its unique competences, brand values and DNA, all of which we can help you define & refine.

Our strategic marketing consultants are here to help with the ‘where’ and the ‘how’, that rigorous strategic planning and decision-making necessitates and it’s vital we get it right as it will set your business on its correct and unique path for solid and sustained growth.  Contact us today to start the journey.

I want to discuss my strategic marketing & growth options

Analysis

Corporate Strategy

Market Positioning

Web & eCommerce

Joint Ventures

Finance

Online Presence

Growth Strategies

Compliance

Communications

New to Strategic Marketing?

Beginner Winners can learn and grow with the help of our training & development material and entry-level service plans for continued growth.

Learn more about our Beginner Winner support packages

Existing brand, looking to expand?

Brands, Blue-Chips & other League Leaders can sign up for our support packages and high-end service plans to dominate their markets or enter new ones.

Learn more about our League Leader support packages

Learn about the unique model we have created to help you improve your business

How does the Service Octagon work?

Our eight-sided Service Octagon represents the primary areas of our experience, however these service themes do not operate in isolation. More often than not, our clients ‘pick and mix’ the precise selection of business development and marketing services, which, when combined, admirably solve the specific marketing and growth challenges they are faced with at that time.  As requirements and business hurdles change over time, the vast array of expertise within the Service Octagon is always available to assist our clients and partners deliver service excellence and customer experiences that exceed expectations, as well as, phenomenal business growth.

Learn more about our other seven disciplines

Strategy

Communications & Contact Centre

Print, Pack & Postage

Data Science & Compliance

Content Marketing & Automation

Lead Generation

Search & Social

Creative & Video

Or, explore the full Service Octagon …

Contact the Team

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Email Marketing Client

“I engaged Permission Media Group with Gareth and Andy in January 2018 ago supply us with data for our project.  In the last 8 months Permission Media Group’s supply of data has been central in the development and success of our marketing efforts.

They have far out-performed anything else we have encountered during my many years of direct sales and marketing with open and click through rates higher than I have ever seen.

Both Gareth and Andy are great to work with and I have no hesitation in recommending to others!”

Data Partner & Technology Pioneer

Direct Mail Client

We have been working with Permission Media for some time now for our own and for client data use. We have pushed Gareth and their team to the limit with some very specific requirements – which they have handled both professionally and efficiently.

The data always meets our requirements, they go to great care to ensure that the data profile meets our needs. 

Having been purchasing data for many years it is refreshing to be able to learn something every time we communicate with them.

Marketing Agency & Mailing House

Search Marketing Clients

“I am in awe of Permission Media’s passion and knowledge for SEO – they have the quest to be the best and are proactively on top of their specialism.”

Leading UK University

“They are one of the best in the SEO business. Highly recommended.”

e-Commerce & Marketing Consultant

“On a professional and personal level working with Permission Media is a tremendously positive experience. Their expertise is coupled with the humility required to connect and explain to the uninitiated and to follow up with results!”

Gaming Sector

Telemarketing Data Client

“I can whole-heartedly give the thumbs-up for delivering the best data we’ve ever used.

The connectivity is second to none and their sophisticated approach to targeting the right data for you will leave you in no doubt that they are at the top of their game.

If you want to take your telemarketing to the next level, try these guys! You won’t be disappointed!”

Business-to-Consumer (B2C) Call Centre

Lead Generation Data Client

I’ve had the pleasure of working with Gareth for a number of years on a variety of projects, most notably lead generation. Not only has he been someone who has pedigree within this area, providing me with great insight and wisdom, but he also shares passionate ethos to success.

I believe his desire to be ‘the best he can be’ will propel him to levels of achievement most can only dream about.

Business-to-Consumer (B2C) Service Provider